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Digital Marketing

Course Price

RM 1,250

Duration: 5 days/40 hours

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Digital platforms have shown their true value as the years go by, especially in the business world. So much so that even top companies have been spending over 50% of their marketing quota on digital. This means these companies highly demanded that people who are proficient in digital marketing. Where there is demand, we are here to supply. This course will have you ready to improve your business’ presence by learning about market analytics, social media marketing and creating content.

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With this program, you will:

- Learn from the veritable industry like examples and case studies

- Learn the techniques you will need to expand your business

- Determine the sort of audience and the marketing plan for a certain product.

- Launch, track, and maintain marketing campaigns using social media such as Facebook, Twitter, and Google AdWords

- Manage and promote a brand online

- Create effective marketing campaigns with the analysation done on business goals and product type

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- Comprehensive Blended Learning program

- Flexible access to online classes

- Instructions carried out through industry experienced trainers

- Interactive Quizzes

- 15+ in-demand technologies and skills

- Get hands-on experience with four industry-related projects

- 24x7 learner assistance and support

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- Physical Classroom Training (Malaysia)

- On-site Company Training (Malaysia)

- Online Training via Microsoft Team (Malaysia and International)

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All participants will receive a Certificate of Completion from the Course only after obtaining at least 75% attendance

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RM 1250

5 DAYS / 40 HOURS

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The inquiry process comprises three simple steps.

STEP 1 Submit Inquiry- Tell us a bit about yourself and the questions you want to enquire

STEP 2 Reviewing–Your questions will be processed and answered within a day or two 

STEP 3 Response–Answers will typically be sent through email. However, you may tell us the option you prefer us to contact you in

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- Digital Marketing

- Customer Lifecycle Management

- Marketing Analytics

- Mobile Marketing

- IoT Marketing

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Module 1 - Fundamental Concepts of Digital Marketing

  1. Lesson 1 - Introduction to Digital Marketing

  2. Lesson 2 - History of Digital Marketing

  3. Lesson 3 – Develop and maintain Digital Culture

  4. Lesson 4 - The direction of Digital Marketing in the future

  5. Lesson 5 – The impact of Digital Marketing

  6. QUIZ

Module 2 - Customer Lifecycle

  1. Lesson 1 - Acquisition

  2. Lesson 2 - Engagement

  3. Lesson 3 - Conversion

  4. Lesson 4 - Onboarding, Retention, and Expansion

  5. QUIZ

Module 3 - Marketing Technology

  1. Lesson 1 - Mobile and IoT

  2. Lesson 2 – Analytics

    1. Excel, Statistics and Data Visualization

    2. Metrics, Sources and Statistics

    3. Segmentation, Targeting and Tracking

    4. Testing & Experimentation

    5. Budgeting & Planning

  3. Lesson 3 – Challenges of each offline and online experience

  4. QUIZ

 

 

Module 4- Acquiring and Engaging users

  1. UX Fundamentals & Trends

  2. Developing a content strategy

  3. Activation & Retention

  4. Email Marketing

  5. Search Marketing

  6. Social Media Management & Influencer Marketing

  7. Facebook Advertising

  8. Twitter, LinkedIn & Display Advertising

 

Module 5 - The Future of Digital Marketing

  1. Lesson 1 – A peak of the possible future

  2. QUIZ

Get Authenticated
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FAQ

Will I receive a certificate upon finishing this course?

Yes, you will get a personalized digital certificate downloadable as a PDF. You will need to complete over 85% of the curriculum lessons

What is the pre-requisites to take this course?

Beginners are welcome to join. Basic programming knowledge is recommended.

Do you provide support for this course? 

Yes, our trainers are there to support you during training and post training.

Can I request a refund if I am not happy with the training?

Yes, subject to our refund policies. 

WHY NEXPERTS ACADEMY

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- CERTIFIED TRAINERS

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- LIFETIME ACCESS TO
RECORDED SESSIONS

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- HIGHLY EXPERIENCED
WITH INTERVIEW PREPARATION

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- FLEXIBLE SCHEDULE

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- 24/7 SUPPORT

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- ONE ON ONE ASSISTANCE